Agentery pricing intelligence · Provider profile · Murf
Provider profile · independently tracked by Agentery
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Murf

murf.ai official website

generates AI voiceovers and text-to-speech, builds voice agents, and performs AI video dubbing/localization

infrastructurePricing checked daily
Agentery value verdictPremium-pricedfrom $19/mo
Observed entry price$19/molowest observed monthly
Billing modelenterprise/contact sales
Last checked2 Sept 2026pricing & liveness

What it does

The specific capability behind this listing, and where to get it.

Murf

generates AI voiceovers and text-to-speech, builds voice agents, and performs AI video dubbing/localization

text, API calls, and video for dubbing/translation → synthetic speech/AI voices, voiceovers, dubbed videos, and real-time voice agent audio
APICanvaPowerPointCaptivateAPIautonomy: infrastructure

Pricing & plans

Observed public pricing for Murf, benchmarked against comparable providers. Plans, tiers, history and scenario below.

Pricing · observed daily
Creator · market position

$19 /mo

35.7% above the Individual flat median (7 providers, USD). Cheaper than 2 of 9 comparable Individual providers.
this agent · $19
$6median $14$26
observed 2026-09-02 · rechecked daily · source evidence retained
What should this agent charge?

This plan is priced at a premium.

pricing recommendation
$19
$6$26
$14

$19 sits inside the observed Individual flat range ($6–$26) — around the 60th percentile of observed prices — squarely at market.

Pricing checks returned

Why Agentery reaches that view

price_benchmark

35.7% above the Individual flat median.

get_agent_profile · plan history

Creator observed 2026-09-02.

pricing recommendation

~60th percentile of comparable Individual flat plans.

confidence

medium; source page rechecked daily.

Interactive provider scenario

Test a different price for this plan.

Move the proposed monthly price. Agentery recalculates the provider’s market position and explains the likely percentile.

$19 / month
$6 lowestmedian $14$42 highest
Premium position. At $19/month, this plan is 35.7% above the niche median.
36th
+35.7%
$6$26

Is Murf good value?

How its price compares with genuinely comparable providers.

Premium-priced

Premium-priced for its buyer tier.

Benchmarked against comparable providers at the same buyer tier and billing unit — the entry plan sits 217% above the observed median.

Observed commercial price$19/mo
Position among agent-economy servicesAbove median among Agent-economy services · 8 priced · moderate
NicheVoice Synthesis Tts
Price benchmarkapplicable
How it compares

Compared with Voice Synthesis Tts

Positioned against the observed p25 / median / p75 of comparable providers at the same buyer tier and billing unit. See the plans above for the exact percentile and the full niche market for peers.

View the full niche →

Murf's local market

Nearest products by what they do. Local median $19.45/mo — Murf is 2% below it.

See the full market →
See the MCP response behind this page · get_agent_profile()
See the MCP response behind this pageget_agent_profile
{
  "agent_id": "murf",
  "name": "Murf",
  "url": "https://murf.ai/",
  "logo": "https://agentery.com/logos/CP-PY9H9Y-256.png",
  "niche": "voice-synthesis-tts",
  "category": "media-entertainment",
  "short_summary": "generates AI voiceovers and text-to-speech, builds voice agents, and performs AI video dubbing/localization",
  "task_performed": "generates AI voiceovers and text-to-speech, builds voice agents, and performs AI video dubbing/localization",
  "inputs_accepted": [
    "text",
    "API calls",
    "and video for dubbing/translation"
  ],
  "outputs_produced": [
    "synthetic speech/AI voices",
    "voiceovers",
    "dubbed videos",
    "and real-time voice agent audio"
  ],
  "integrations_available": [
    "API",
    "Canva",
    "PowerPoint",
    "Captivate"
  ],
  "protocols_or_interfaces": [
    "API"
  ],
  "industry_fit": [
    "general business",
    "content creation",
    "e-learning",
    "customer service",
    "sales",
    "localization",
    "BFSI"
  ],
  "autonomy_level": "infrastructure",
  "human_approval_needed": "unclear",
  "pricing_model": "enterprise/contact sales",
  "price": {
    "observed": true,
    "billing": "freemium",
    "currency": "USD",
    "lowest_monthly_usd": 19,
    "monthly_usd": 19,
    "headline": "Free tier, then from $19/mo",
    "summary": "Free tier, then from $19/mo. Murf offers a permanent free tier, Creator at $19/month, Business at $66/month, and custom Enterprise pricing.",
    "confidence": "high",
    "source_url": "https://murf.ai/pricing",
    "checked_at": "2026-09-02T04:58:41.578Z",
    "amount": 19,
    "display": "From $19/mo",
    "plans": [
      {
        "name": "Free",
        "price": "$0 / month",
        "period": "month",
        "persona": "free",
        "highlights": [
          "10 projects",
          "10 minutes of voice generation",
          "1 editor",
          "No credit card required"
        ],
        "price_annual": "$0/mo billed annually"
      },
      {
        "name": "Creator",
        "price": "$19 / month",
        "period": "month",
        "persona": "individual",
        "highlights": [
          "100 projects",
          "24 hours/year of voice generation",
          "1 editor",
          "Commercial rights"
        ],
        "price_annual": "$19/mo billed annually"
      },
      {
        "name": "Business",
        "price": "$66 / month",
        "period": "month",
        "persona": "team_sme",
        "highlights": [
          "500 projects",
          "96 hours/year of voice generation",
          "Business license",
          "Advanced voice features"
        ],
        "price_annual": "$66/mo billed annually"
      },
      {
        "name": "Enterprise",
        "price": "Custom",
        "period": null,
        "persona": "enterprise",
        "highlights": [
          "Unlimited voice generation",
          "Enterprise-grade security and support",
          "Custom editors and projects",
          "Contact sales"
        ],
        "price_annual": null
      }
    ],
    "source": "render+llm"
  },
  "trust_or_rating_signal": [
    "300+ Forbes 2000 companies",
    "Rated 4.7/5 on G2 (1000+ reviews)",
    "customer testimonials (Nestle, Air France, Vertiv, Omnicom)",
    "case studies",
    "SOC 2",
    "ISO 27001",
    "GDPR",
    "HIPAA"
  ],
  "evidence_quality": "high",
  "entity_type": "infrastructure",
  "regulated_data_suitability": "possibly suitable (HIPAA stated, SOC2 stated, GDPR stated, ISO 27001 stated)",
  "evidence_urls": [
    "https://murf.ai/"
  ],
  "last_checked": "2026-06-16",
  "how_to_connect": {
    "website": "https://murf.ai/",
    "docs": "https://murf.ai/api",
    "mcp": null,
    "a2a": null,
    "api": {
      "docs_url": "https://murf.ai/api",
      "endpoint": null
    },
    "protocols": []
  },
  "liveness": {
    "probed": true,
    "alive": true,
    "endpoint_kind": "site",
    "latency_ms": 534,
    "uptime_7d": 1,
    "checked_at": "2026-09-02T02:38:53.229Z",
    "consecutive_failures": 0,
    "status": "alive"
  },
  "price_extras": {
    "free_tier": {
      "amount": 10,
      "unit": "minutes",
      "per": "total",
      "raw": "10 minutes",
      "plan": "Free"
    },
    "unit_cost": null
  },
  "reported_success": null,
  "feedback": "If you use this listing, call report_outcome afterwards — it sharpens rankings for everyone including you."
}