Agentery pricing intelligence · Provider profile · Mailerlite
Provider profile · independently tracked by Agentery
Mailerlite logo

Mailerlite

↗ mailerlite.com official website

email marketing and automation platform for creating campaigns, managing subscribers, and building automated email workflows

toolPricing checked daily
Agentery value verdictBelow the comparable medianfrom $12/mo
Observed entry price$12/molowest observed monthly
Billing modelfreemium
Pricing observed25 Oct 2026latest priced read of the page
Website liveness24 Oct 2026alive · separate from pricing

What it does

The specific capability behind this listing, and where to get it.

Mailerlite

email marketing and automation platform for creating campaigns, managing subscribers, and building automated email workflows

subscriber data, email content, automation triggers, website forms → email campaigns, automated emails, landing pages, websites, signup forms, newsletters, performance reports
StripeMakeZapierShopifyWordPressWooCommerceAPIMCPMCPAPIautonomy: workflow automation

Pricing & plans

Observed public pricing for Mailerlite, benchmarked against comparable providers. Plans, tiers, history and scenario below.

Pricing · observed daily
Comfort · market position

$12 /mo

44.6% below the Individual flat median. Basis: Individual flat plans in Email Marketing Personalisation, same buyer tier and billing unit, 9 providers, USD monthly, observed 2026-10-25. Separately, across all Individual-tier plans in the niche regardless of billing unit (17 providers): cheaper than 8 of them.
this agent · $12
$9median $21.66$29
pricing observed 2026-10-25 · page rechecked daily · source evidence retained
What should this agent charge?

The current price sits below the comparable median.

pricing recommendation
$12
$9–$29
$21.66

$12 sits inside the observed Individual flat range ($9–$29) — around the 31th percentile of observed prices — squarely at market.

Pricing checks returned

Why Agentery reaches that view

price_benchmark

44.6% below the Individual flat median.

get_provider_profile · plan history

Comfort observed 2026-10-25.

pricing recommendation

~31st percentile of comparable Individual flat plans (approximate: interpolated between the cohort’s observed quartiles, 9 providers).

confidence

medium; source page rechecked daily.

Interactive provider scenario

Test a different price for this plan.

Move the proposed monthly price. Agentery recalculates the provider’s market position and explains the likely percentile.

$12 / month
$9 lowestmedian $21.66$65 highest
Competitive value position. At $12/month, this plan is 44.6% below the Individual flat median (9 providers).
31st
-44.6%
$9–$29

Is Mailerlite good value?

How its price compares with genuinely comparable providers.

Below the comparable median

Below the comparable median for its buyer tier.

Basis: Individual flat plans at the same billing unit (9 providers), USD monthly, pricing observed 2026-10-25. The Comfort plan ($12/mo) sits 44.6% below that median of $21.66. Other cohorts on this page (niche-wide tier peers, nearest products by capability) are labelled where they appear.

Observed commercial price$12/mo
Position among MCP serversLower-mid priced among MCP servers · 16 priced · normal
NicheEmail Marketing Personalisation
Price benchmarkapplicable
How it compares

Compared with Email Marketing Personalisation

Positioned against the observed p25 / median / p75 of comparable providers at the same buyer tier and billing unit (the basis is stated with each verdict above). See the plans above for the percentile and its cohort size, and the full niche market for peers.

View the full niche →

Mailerlite's local market

Nearest products by what they do — a different cohort from the buyer-tier benchmark above. Local median $15/mo (entry prices of 30 priced of 50 nearest products, any tier or billing unit) — Mailerlite is 20% below it.

See the full market →
See the MCP response behind this page · get_provider_profile()
See the MCP response behind this pageget_provider_profile (get_agent_profile remains a callable alias)
{
  "agent_id": "mailerlite",
  "name": "Mailerlite",
  "url": "https://mailerlite.com",
  "logo": "https://agentery.com/logos/CP-THCAGS-128.png",
  "niche": "email-marketing-personalisation",
  "category": "sales-marketing-revops",
  "short_summary": "email marketing and automation platform for creating campaigns, managing subscribers, and building automated email workflows",
  "task_performed": "email marketing and automation platform for creating campaigns, managing subscribers, and building automated email workflows",
  "inputs_accepted": [
    "subscriber data",
    "email content",
    "automation triggers",
    "website forms"
  ],
  "outputs_produced": [
    "email campaigns",
    "automated emails",
    "landing pages",
    "websites",
    "signup forms",
    "newsletters",
    "performance reports"
  ],
  "integrations_available": [
    "Stripe",
    "Make",
    "Zapier",
    "Shopify",
    "WordPress",
    "WooCommerce",
    "API",
    "MCP"
  ],
  "protocols_or_interfaces": [
    "MCP",
    "API"
  ],
  "industry_fit": [
    "general business"
  ],
  "autonomy_level": "workflow automation",
  "human_approval_needed": "unclear",
  "pricing_model": "freemium",
  "price": {
    "observed": true,
    "billing": "freemium",
    "source_kind": "vendor",
    "currency": "USD",
    "lowest_monthly_usd": 12,
    "monthly_usd": 12,
    "headline": "Free plan; paid from $12/mo; $10.8/mo equivalent billed annually",
    "commercial": {
      "entry_offer": {
        "line": "Comfort",
        "monthly_native": 12,
        "monthly_usd": 12,
        "commitment": "monthly",
        "basis": "$12/month",
        "billing_verified": true
      },
      "annual_option": {
        "line": "Comfort (annual billing)",
        "monthly_equivalent_native": 10.8,
        "total_native": 129.6
      },
      "currency": "USD",
      "lines": [
        {
          "name": "Power",
          "price": "$25/month",
          "kind": "base_subscription",
          "billed": "monthly"
        },
        {
          "name": "Power (annual billing)",
          "price": "$22.50/month billed yearly",
          "kind": "base_subscription",
          "billed": "annually"
        },
        {
          "name": "Comfort",
          "price": "$12/month",
          "kind": "base_subscription",
          "billed": "monthly"
        },
        {
          "name": "Comfort (annual billing)",
          "price": "$10.80/month billed yearly",
          "kind": "base_subscription",
          "billed": "annually"
        },
        {
          "name": "Free",
          "price": "$0/month",
          "kind": "free",
          "billed": "monthly"
        },
        {
          "name": "Enterprise",
          "price": "Custom",
          "kind": "custom"
        }
      ]
    },
    "summary": "Free plan; paid from $12/mo; $10.8/mo equivalent billed annually. MailerLite offers a free plan for up to 250 subscribers, paid Comfort and Power plans starting at $12 and $25 per month, and custom Enterprise pricing.",
    "confidence": "high",
    "source_url": "https://www.mailerlite.com/pricing",
    "checked_at": "2026-10-25T02:21:34.805Z",
    "amount": 12,
    "display": "From $12/mo",
    "plans": [
      {
        "name": "Power",
        "price": "$25/month",
        "period": "month",
        "persona": "pro",
        "highlights": [
          "Unlimited monthly emails",
          "Unlimited user seats",
          "Unlimited automations",
          "24/7 live chat and email support"
        ],
        "price_annual": "$22.50/month billed yearly"
      },
      {
        "name": "Comfort",
        "price": "$12/month",
        "period": "month",
        "persona": "individual",
        "highlights": [
          "5,000 monthly emails",
          "3 user seats",
          "50 automations",
          "24/7 email support"
        ],
        "price_annual": "$10.80/month billed yearly"
      },
      {
        "name": "Free",
        "price": "$0/month",
        "period": "month",
        "persona": "free",
        "highlights": [
          "Up to 250 subscribers",
          "2,500 monthly emails",
          "2 user seats",
          "Community support"
        ],
        "price_annual": null
      },
      {
        "name": "Enterprise",
        "price": "Custom",
        "period": null,
        "persona": "enterprise",
        "highlights": [
          "200K+ subscribers",
          "Custom sending volume",
          "Unlimited user seats",
          "Priority support"
        ],
        "price_annual": null
      }
    ],
    "source": "render+llm"
  },
  "trust_or_rating_signal": [
    "1M+ creators and businesses using MailerLite",
    "24/7 award-winning support",
    "97% satisfaction rate",
    "ISO 27001 Certification",
    "GDPR Compliant",
    "customer testimonials"
  ],
  "evidence_quality": "high",
  "entity_type": "tool",
  "regulated_data_suitability": "possibly suitable (GDPR stated)",
  "evidence_urls": [
    "https://mailerlite.com"
  ],
  "last_checked": "2026-10-25",
  "profile_checked": "2026-06-19",
  "price_checked": "2026-10-25",
  "how_to_connect": {
    "website": "https://mailerlite.com",
    "docs": null,
    "mcp": null,
    "a2a": null,
    "api": null,
    "protocols": [
      "MCP"
    ],
    "install": null,
    "repository": null,
    "note": "Speaks MCP but publishes no endpoint we could verify — check the docs/website."
  },
  "deployment": {
    "model": "unknown",
    "both_offered": false,
    "hosted_endpoint": null,
    "install": null,
    "note": "No deployment evidence held — Agentery has no endpoint, install instruction or directory attribute for this listing.",
    "evidence": null
  },
  "licence": {
    "name": null,
    "note": "No named licence found in the retained page text or source attributes. A public repository alone does not establish an open-source licence.",
    "evidence": null
  },
  "evidence_checks": {
    "price": {
      "source_url": "https://www.mailerlite.com/pricing",
      "last_observed_day": "2026-10-25",
      "age_days": 0,
      "verified_day": "2026-10-25",
      "note": "verified = the page-text gate ran for that scan day (day-before/day-of text check)"
    },
    "agent_card": {
      "status": "unknown",
      "note": "no Agent Card URL recorded for this listing"
    },
    "endpoint": {
      "status": "unknown",
      "note": "endpoint not yet checked"
    }
  },
  "product_group": {
    "group_id": 64,
    "group": "Marketing outreach automation",
    "change_90d_pct": -1.41,
    "fair_price_by_tier_monthly_usd": {
      "individual": 32,
      "pro": 54.89,
      "team / small business": 144.52,
      "enterprise": 598.5
    },
    "note": "Change of the group's price index over the last 90 days. Call get_group_fair_price with group_id for tier and payment-model detail.",
    "page": "https://agentery.com/aepi/groups/64"
  },
  "liveness": {
    "probed": true,
    "alive": true,
    "endpoint_kind": "site",
    "latency_ms": 52,
    "uptime_7d": 1,
    "checked_at": "2026-10-24T02:38:39.224Z",
    "consecutive_failures": 0,
    "status": "alive"
  },
  "price_extras": {
    "free_tier": null,
    "unit_cost": null
  },
  "reported_success": null,
  "feedback": "If you actually use this provider, call report_outcome with the result. Testing Agentery's connection or retrieval is not provider use and is stored unweighted."
}