Hightouch

{
  "agent_id": "hightouch",
  "name": "Hightouch",
  "url": "https://hightouch.com/",
  "logo": "https://agentery.com/logos/CP-E7AF4Q.bin",
  "niche": "ai-customer-data-platform",
  "category": "sales-marketing-revops",
  "short_summary": "Plans, creates, and executes marketing campaigns by aggregating customer data and brand context to generate audiences, journeys, lifecycle campaigns, and on-br…",
  "task_performed": "Plans, creates, and executes marketing campaigns by aggregating customer data and brand context to generate audiences, journeys, lifecycle campaigns, and on-brand ads",
  "inputs_accepted": [
    "Customer data from data warehouse",
    "brand context/approved assets",
    "market and competitor signals"
  ],
  "outputs_produced": [
    "Audiences",
    "personalized journeys",
    "lifecycle campaigns",
    "on-brand ads/emails",
    "agentic insights",
    "activated campaigns across channels"
  ],
  "integrations_available": [
    "Databricks",
    "data warehouse",
    "300+ tools (unspecified)"
  ],
  "protocols_or_interfaces": [],
  "industry_fit": [
    "marketing (retail/eCommerce",
    "financial services",
    "travel & hospitality",
    "media & entertainment",
    "QSR",
    "healthcare",
    "B2B SaaS)"
  ],
  "autonomy_level": "workflow automation",
  "human_approval_needed": "unclear",
  "pricing_model": "unclear",
  "price": {
    "observed": true,
    "billing": "freemium",
    "source_kind": "vendor",
    "currency": "USD",
    "lowest_monthly_usd": null,
    "monthly_usd": null,
    "headline": "Free tier; paid: Usage based pricing (as published; no rate could be read)",
    "commercial": {
      "currency": "USD",
      "lines": [
        {
          "name": "Agentic Marketing Platform",
          "price": "Usage based pricing",
          "kind": "unknown"
        },
        {
          "name": "Composable CDP",
          "price": "Usage based pricing",
          "kind": "unknown"
        },
        {
          "name": "Basic Reverse ETL",
          "price": "Free tier",
          "kind": "free",
          "billed": "monthly"
        }
      ]
    },
    "summary": "Free tier; paid: Usage based pricing (as published; no rate could be read). Hightouch offers usage-based pricing for its Agentic Marketing Platform and Composable CDP, plus a free Basic Reverse ETL tier, with no public numeric prices shown.",
    "confidence": "high",
    "source_url": "https://hightouch.com/pricing",
    "checked_at": "2026-10-24T02:01:04.419Z",
    "amount": null,
    "display": null,
    "plans": [
      {
        "name": "Agentic Marketing Platform",
        "price": "Usage based pricing",
        "usage": true,
        "period": "usage",
        "persona": "other",
        "highlights": [
          "Ad Studio",
          "AI Decisioning",
          "Pre-set amount of monthly personalized actions",
          "Enterprise security"
        ]
      },
      {
        "name": "Composable CDP",
        "price": "Usage based pricing",
        "usage": true,
        "period": "usage",
        "persona": "other",
        "highlights": [
          "Reverse ETL Platform",
          "Hightouch Events",
          "Customer Studio",
          "Real-time Personalization",
          "Identity Resolution",
          "Match Booster"
        ]
      },
      {
        "name": "Basic Reverse ETL",
        "price": "Free tier",
        "period": null,
        "persona": "individual",
        "highlights": [
          "Up to 2 active syncs",
          "Unlimited destination count",
          "Unlimited user seats"
        ]
      }
    ],
    "source": "render+llm"
  },
  "trust_or_rating_signal": [
    "Gartner Magic Quadrant Leader for CDPs",
    "Forrester Strong Performer",
    "customer case studies (Fundrise, Warner Music Group, PetSmart, Otrium, Chime)",
    "Databricks investment",
    "multiple industry awards",
    "enterprise-grade security claim"
  ],
  "evidence_quality": "medium",
  "entity_type": "infrastructure",
  "regulated_data_suitability": "enterprise security page only",
  "evidence_urls": [
    "https://hightouch.com/",
    "https://www.ycombinator.com/companies/hightouch"
  ],
  "last_checked": "2026-10-24",
  "profile_checked": "2026-06-16",
  "price_checked": "2026-10-24",
  "how_to_connect": {
    "website": "https://hightouch.com/",
    "docs": "https://hightouch.com/docs",
    "mcp": null,
    "a2a": null,
    "api": null,
    "protocols": [],
    "install": null,
    "repository": null
  },
  "deployment": {
    "model": "unknown",
    "both_offered": false,
    "hosted_endpoint": null,
    "install": null,
    "note": "No deployment evidence held — Agentery has no endpoint, install instruction or directory attribute for this listing.",
    "evidence": null
  },
  "licence": {
    "name": null,
    "note": "No named licence found in the retained page text or source attributes. A public repository alone does not establish an open-source licence.",
    "evidence": null
  },
  "evidence_checks": {
    "price": {
      "source_url": "https://hightouch.com/pricing",
      "last_observed_day": "2026-10-24",
      "age_days": 1,
      "verified_day": null,
      "note": "from the listing's current price record; no separate page-text verification is held"
    },
    "agent_card": {
      "status": "unknown",
      "note": "no Agent Card URL recorded for this listing"
    },
    "endpoint": {
      "status": "unknown",
      "note": "endpoint not yet checked"
    }
  },
  "product_group": null,
  "liveness": {
    "probed": true,
    "alive": true,
    "endpoint_kind": "site",
    "latency_ms": 269,
    "uptime_7d": 1,
    "checked_at": "2026-10-24T02:36:49.581Z",
    "consecutive_failures": 0,
    "status": "alive"
  },
  "price_extras": {
    "free_tier": null,
    "unit_cost": null
  },
  "reported_success": null,
  "feedback": "If you actually use this provider, call report_outcome with the result. Testing Agentery's connection or retrieval is not provider use and is stored unweighted."
}